Google is pushing Natural Results down to improve their percentage of spend on PPC. Google have introduced both twitter and blogspot results in their live results, meaning that they are moving towards real time search, which is useful for news but on some services it is interfering with the natural SEO results. We suggest optimising and increasing link building spend to avoid losing out. When google introduced Google Local results we saw clicks on natural search drop with as much as 15% only to increase with 15% on PPC on the same... Read More